GKB Opticals launches Jaipur’s largest eyewear destination

GKB Opticals, a leading eyewear brand with over 60 years of legacy announces the launch of Jaipur’s largest eyewear destination. Located in the prime location of Malviya Nagar, the store spans over 1500 sq ft. Dedicated to catering to the customers looking for aesthetic eyewear options, the store will offer a fine collection of international and luxurious brands into one place. The interiors of the stores ensure that customers have a pleasant time cruising through the products before they make a purchase. Operated by trained professionals, GKB Opticals streamlines its efforts to understand the individual requisites of the customers and customize their offerings and services accordingly. To ensure personalized experience and convenience, the store boasts of cutting-edge technologies for eye testing services and the perfect ambience for eyewear shopping.

The store features eyewear from 60+ different brands and an in-house segment to meet the needs of people who are looking for quirky and contemporary products. Some of the global brands include Tomford, Dita, Choprad, Maybach, Burberry, and Versace, among others. The store was officially inaugurated by Priyanka Gupta, The Director of Brands and the third generation in this legacy business. Renowned socialites, HNIs, UHNIs and social media creators attended the launch of the store.

Priyanka Gupta, Director of Brands, GKB Opticals stated, “We are excited to announce the opening of our third store in Jaipur. The secret to our success in the offline retail space amid evolving consumer landscape is our ability to provide experiential shopping.  Our store offers a luxurious experience, to navigate through our curated product range. We have designed the space to be convenient and sophisticated, making it a premier destination for our valued customers.”

“We are excited to unveil Jaipur's largest eyewear destination, strategically positioned to cater to the city's growing demand for premium and luxury eyewear," says Ajay Mishra, Vice President of Sales & Operations at GKB Opticals. "This expansion reflects our commitment to providing exceptional customer service and a one-stop solution for all your eye care needs. Our state-of-the-art facility features qualified optometrists and a wide product selection, ensuring we meet the varied needs of eyecare for our valued customers,” he further added.

With a long history spanning generations, GKB Opticals is renowned for being a leader in quality eyewear providing convenient eye care and eye-wear solutions to its customers. The opening of the store has marked a significant milestone in the brand's journey, further solidifying its position as a leader in providing eyewear collections.

 

About the brand

A legacy of over 60 years and over 1 million patrons served – GKB Opticals’ humble legacy started with its first retail store back in 1968 at Gariahat, Kolkata. Founded by visionary Mr. Brijendra Kumar Gupta, the company was awarded the “Most Admired Retail of the year” in the eyewear category, at the MAPIC India Retail Awards, in 2022. The company also bagged the coveted title of the “Best Retail Eyewear Chain in Eastern Region” at the Times Business Award 2023, for the second consecutive year. With over 85 stores all over India, the ISO certified company, GKB Opticals offers quality eyewear from a vast portfolio of international and home brands.
 

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