FT NEWS
Continuing with our promise of offering safe and comfortable organic cotton clothes for children, we have introduced new designs in our clever clothing section. Our babygrow onesies and bodysuits feature additional fabric or buttons to offer a good fit even for growing babies while our reversible dungarees offer the delight of two garments rolled into one. We draw a lot of insights from parents of newborns with the intention of addressing their pain points with our innovative designs. For instance, our new swaddle bag which solves for babies kicking off their blanket and the parents worrying about babies being left cold. Babies can be securely zipped in our swaddle bag and sleep soundly through the night.To offer more variety in the baby segment, we have introduced sets of essentials such as bibs, booties, diaper covers and mittens in addition to special gift packaging which will allow our customers to pick their own assortment of baby items for gifting. We are also introducing innerwear for older kids.
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