What does the future of fashion hold in a pandemic stricken world?

FT NEWS

In February this year, when designers, influencers, journalists and all other front-rowers had made their way to Milan Fashion Week, the iconic annual show found itself at the nucleus of the outbreak of a disease. At a time like this, experts and enthusiasts couldn’t help but predict a stagnant future for the industry. But on the contrary, the rushed introduction to COVID-19 led to Giorgio Armani’s no-audience live virtual fashion show that knew no limits to creativity. And that moment only went on to prove that fashion can never come to a standstill.

A culmination of inspiring artists, changemakers and high spirits, fashion weeks will definitely witness a fundamental shift. They will suffer but, of course, soon be back, gloriously. Instagram and YouTube and similar platforms are going to see a surge in these. But apart from all that we can observe and predict right now, there’s another thing that the professionals suggest, and that is the current situation, as well as the post-pandemic era, will serve to be the historical moments when necessity indeed proved to be the mother of invention.

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